Three production days in three weeks, and each day has to work – in a studio where the background is not real.
For the premium fashion brand AlphaTauri from the house of Red Bull, video and photo productions took place in a mixed reality environment in spring 2022. Over a total of three production days within three weeks, numerous high-fashion motifs, videos and social media ads were produced.
Production planning from the creative process onwards
SCHNEEWEISS Konzeptbüro was responsible for the complete production planning. It began with participation in the creative process for the production and comprised project planning, production management, studio and production planning including control of all trades, run-of-show planning and run-of-show direction during the production days. Side aspects such as production catering and make-up were also part of the remit.
Our services
Planning & Project Management
Project management · Production planning · Production management · Studio and production planning · Supplier management · Control of all trades · Scheduling and run-of-show planning
Content & Staging
Run-of-show direction during the production days
Live & On Site
Hospitality · Production catering · Make-up
